Controversy Over New High School Athletic Director, Compensation, and Job Responsibilities
The Agenda for August 10, 2016 School Board meeting includes ratification of the newly appointed full time Director of Athletics for Piedmont High School. The matter is agenda item VI.A. “Ratify the appointment of the Piedmont High School Director of Athletics.” It is scheduled for approximately 7:30 p.m. The meeting will be held in the Council Chambers and broadcast on Cable 27 and on the City website.
Some residents and parents have questioned the emphasis on athletics while science, math, technology, and the arts are trimmed.
On July 13, 2016, the Piedmont Unified School District announced the appointment of Mr. Victor Acuna as a full time Director of Athletics for Piedmont High School, effective July 13, 2016. The Piedmont High School Boosters and the Piedmont Education Foundation are supplementing Acuna’s compensation. In prior years, the position of Athletic Director was not a full time position.
The endlessly cash strapped District has trimmed programs while continuing to heavily rely on community donations and support for schools. To augment funding for school operations, every Piedmont property owner is annually charged an approximate $2,600. The $2,600 tax is due regardless of the size of one’s property or, unlike certain surrounding districts, any exclusion for senior citizens.
Below is the staff report for the Ratification of Piedmont High School Director of Athletics Board Meeting of August 10, 2016 from Superintendent Randall Booker, Superintendent
I. SUPPORT INFORMATION
PUSD is proud of its student-athletes and successful athletic program. With over 500 athletes (65%+ of PHS and MHS students), 175 coaches, and 49 varsity, junior varsity, and frosh teams, high school athletics in PUSD is a robust and vital component of the student experience.In past years, PUSD’s Athletic Director position was a part-time position filled by a teacher at PHS. As discussed below, this model is no longer sustainable or appropriate. Given the increase in scope and responsibilities of this position, and the administrative nature of the job, PUSD now requires a full-time Athletic Director with specific administrative experience.
PUSD Requires A Full-Time Athletic Director
Over the past 12 years, there has been a marked increase in the scope and responsibilities of the Athletic Director position. This is due in part to the increase in the number of athletes and coaches, and the range of travel opportunities for our teams. Given these changes, the responsibilities of the Athletic Director can no longer be fulfilled on a part-time basis.Over this 12-year period, PUSD has had six different teachers serve this role. This turnover, due to both the growing demands and increasingly administrative nature of the job, has led to inconsistency in leadership and had a detrimental effect on our athletic program as reported by coaches, student-athletes, and families. By recognizing the full- time nature of the position, PUSD can foster steady and consistent leadership of the athletic program.
The Athletic Director Position is Administrative in Nature
The Athletic Director position requires administrative duties that are above and beyond that of the classroom teacher. For example, the position involves responsibility for: recruiting, hiring, supervising, and evaluating coaches; development and oversight of the Athletic Department budget; monitoring student eligibility; serving as the school representative of the Western Alameda County Conference; partnering with the PHS Athletic Boosters; and coordinating team schedules, transportation, equipment, and supplies. By recognizing the administrative nature of the position and hiring accordingly, PUSD can foster a more responsive, supported, and strengthened athletics program.The Athletic Director Must Provide Leadership on Core PUSD Principles
PUSD believes that its athletics program can and should instill life lessons concerning sportsmanship, hard work, teamwork, and integrity, among other issues. Although coaches can play a critical role in this, the reality is that coaches are now more transitory than in the past. Of our 175 coaches, only two serve currently on the PUSD teaching staff, and many coaches are affiliated with PUSD for only one or two years. For these reasons, the Athletic Director must provide leadership for the coaching staff, guiding and cultivating the social and emotional curriculum for high school athletics, and setting expectations for coaches that they may not sacrifice good sportsmanship for better athletic performance or success. By hiring an experienced Athletic Director, PUSD can more consistently promote these core values across all sports.
Background: Position Development and Funding
Following the resignation of the former Athletic Director in December of 2015, the District advertised the position to recruit an Interim Athletic Director on a contract basis for January through June of 2016. The District received 22 applications and the interview committee (administrators, coaches, parents) interviewed five candidates. Mr. Victor Acuña was selected for the position due to his extensive experience and positive recommendations.Throughout the Spring of 2016, the PHS Administrative Team and the Athletic Booster’s continued discussing the need for increased athletic leadership. While the District was in favor of increasing the position from part-time to full-time, the budget would not support a full-time Athletic Director. Over the years, the District has budgeted approximately $60,000 annually toward this position and would not allocate any additional funds.
Recognizing the District’s limited budget and the need for a full-time Director of Athletics, the Athletic Booster’s Board approved a donation of $50,000 for the 2016-17 school year to support a full-time Director of Athletics. The Piedmont Education Foundation (now merged with the Parent Clubs) also recognized these needs and voted to support a full- time Director of Athletics position by contributing $10,000.
With this funding secured, the Superintendent, in collaboration with the PHS Administrative Team and the Athletic Boosters Organization, created the Director of Athletics position for the 2016-17 school year. High school students, coaches, and families will benefit from having a full-time Director of Athletics without any increase in expenditures from the General Fund.
Candidate Selection
After working closely with Mr. Acuña during the second semester, Principal Daniels recommended that the Superintendent hire Mr. Acuña for the new position. With support from the PHS Administrative Team, Athletic Booster’s Leadership, and a variety of coaches, the Superintendent interviewed and appointed Mr. Acuña as the PHS Director of Athletics.Mr. Acuña is a graduate of Arizona State University with a Bachelor of Science in Justice Studies. For 12 years, Mr. Acuña was a high school Athletic Director in Tucson, Arizona at the Gregory School and the Green Fields Country Day School. He has extensive experience in coordinating interscholastic athletic programs. His strengths lie in working collaboratively with principals, teachers, coaches, student-athletes, and parents to create a supportive and successful athletic program. He is knowledgeable in developing interscholastic schedules, supervising utilization of athletic facilities, coordinating athletic uses of training and weight rooms, monitoring student eligibility, and the recruitment, hiring, and evaluating of coaches. Mr. Acuña has direct experience developing stable athletic operating budgets and supervising team accounts. In addition, he was an associate scout for Major League Baseball.
The selection of Mr. Acuña has drawn considerable praise from those who worked closely with him this past Spring. PHS Principal Brent Daniels said, “I am enthusiastic and excited for Vic and am thrilled with his positive energy, experience, and leadership qualities. He is focused and driven to ensure that PHS offers an exceptional educational athletics program.” PHS Athletic Booster’s President Beth Barrett added, “PHS Boosters is proud to partner with PUSD in supporting a full-time Director of Athletics. As interim Director of Athletics, Vic Acuña has proven a very capable leader who cares deeply about youth sports and will help create a healthy, positive and safe experience for all our student athletes.”
Director of Athletics Compensation
The Director of Athletics will be included in the salary schedule of the Association of Piedmont School Administrators (APSA). The position has a base salary range of $74,068 – $103,048 (ranging from 1 to 22 years of experience), plus health and statutory benefits.II. RECOMMENDATION: ACTION
Ratify the appointment of Victor Acuña as the Piedmont High School Director of Athletics for the 2016-17 school year.
Below is the July 13, 2016 Press Release provided by the District when announcing Mr. Acuna selection.
“A graduate of Arizona State University with a Bachelor of Science in Justice Studies, Mr. Acuna is an associate scout for Major League Baseball. Mr. Acuna served as the interim Athletic Director for Piedmont High School since January 2016.
“Over the past 12 years, Mr. Acuna was a high school Athletic Director in Tucson, Arizona. He has extensive experience in coordinating interscholastic athletic programs. His strengths lie in working collaboratively with principals, teachers, coaches, student-athletes, and parents to create a supportive and successful athletic program. He is knowledgeable in developing interscholastic schedules, supervising utilization of athletic facilities, coordinating athletic uses of training and weight rooms, monitoring student eligibility, and the recruitment, hiring, and evaluating of coaches. Additionally, Mr. Acuna has direct experience in developing a solvent athletic operating budget and supervising team accounts.
“Piedmont High School Principal Brent Daniels worked closely with Mr. Acuna in the spring, saying “I am enthusiastic and excited with Vic Acuna as our new Director of Athletics and am thrilled with his positive energy, experience, and leadership qualities. He is focused and driven to ensure that PHS offers an exceptional educational athletics program.”
“Piedmont High School Athletic Booster’s President, Beth Barrett commented, “PHS Boosters is proud to partner with PUSD in supporting a full-time Director of Athletics. As interim Director of Athletics, Vic Acuna has proven a very capable leader who cares deeply about youth sports and will help create a healthy, positive and safe experience for all our student athletes.”
Mr. Acuna begins on July 13. His responsibilities include the development and oversight of the PHS Athletic Department Budget, recruiting and evaluating coaches, monitoring student eligibility, serving as the school representative of the Western Alameda Country Conference, partnering with the PHS Athletic Boosters, and coordinating team schedules, transportation, equipment, and supplies. Mr. Acuna’s email address is VAcuna@piedmont.k12.ca.us
“PUSD thanks the PHS Athletic Boosters and the Piedmont Education Foundation for their support. ”
Randall Booker, Superintendent of Piedmont Unified School District
Editors’ Note: Opinions expressed are those of the author.
Read the full agenda > here.
A few observations on the $2,600 School Tax:
By “emergency” 24 hour notice the School Board put on the ballot the current school tax. They stated that each parcel, as defined by an Assessor’s Parcel Number, must be taxed the same uniform flat rate. I have confirmed there are at least 43 parcels in Piedmont, some as large as 27,000 square feet and not legislatively exempt, that are not taxed.
Two members of the Piedmont School Board stated income based senior exemptions are not legal when enacting the current tax. Orinda, Moraga, Oakland and Berkeley all have an income based senior exemption.
The District stated only a flat rate per parcel tax would be legally compliant with recent court cases. The Emeryville Unified School District uses a per square foot of dwelling tax and recently passed it again. Emeryville uses the same law firm as PUSD and EmeryUSD also sought outside counsel.